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Soda giant Coca-Cola has tapped on Japanese DJ and innovator Jun Fijiwara—whom we previously featured for his bottle that collect sounds—to give the distinctive sound of opening a Coke bottle an update.
By recreating his original invention, Fijiwara used the ‘Coca-Cola Remix Bottle’ to capture everyday sounds from various places in Japan—such as a sushi shop, candy shop, Kendo gym and skate park—and remixed them to create ringtones that are the new sounds of opening a Coke bottle.
The ringtone mixes were created for Coke’s social music project of its ‘Sound In, Happiness Out’ campaign.
Fans can click
Soda giant Coca-Cola has tapped on Japanese DJ and innovator Jun Fijiwara—whom we previously featured for his bottle that collect sounds—to give the distinctive sound of opening a Coke bottle an update.
By recreating his original invention, Fijiwara used the ‘Coca-Cola Remix Bottle’ to capture everyday sounds from various places in Japan—such as a sushi shop, candy shop, Kendo gym and skate park—and remixed them to create ringtones that are the new sounds of opening a Coke bottle.
The ringtone mixes were created for Coke’s social music project of its ‘Sound In, Happiness Out’ campaign.
Fans can click