[Click here to view the video in this article]
![]()
Working in the creative industry is frustrating, especially when ideas get killed by clients and accounts executives for the dumbest reasons.
To help creatives get over the death of their ideas, NYC-base copywriter Jeff Scardino created an app.
‘Killing Cool’ is a community where creatives share their frustration when their great ideas get killed, and assist in the grieving process.
When a meeting starts, creatives just have to open the mobile site, and tweet about their ideas getting killed to tally the numbers.
When a huge number of killed ideas is accumulated, giveaways—such as stickers, stationery and original art—from creatives are unlocked to help with the healing, and make sure their ideas didn’t die in vain.
![]()
![]()
![]()
![]()
![]()
![]()
[via Jeffrey Scardino]
Working in the creative industry is frustrating, especially when ideas get killed by clients and accounts executives for the dumbest reasons.
To help creatives get over the death of their ideas, NYC-base copywriter Jeff Scardino created an app.
‘Killing Cool’ is a community where creatives share their frustration when their great ideas get killed, and assist in the grieving process.
When a meeting starts, creatives just have to open the mobile site, and tweet about their ideas getting killed to tally the numbers.
When a huge number of killed ideas is accumulated, giveaways—such as stickers, stationery and original art—from creatives are unlocked to help with the healing, and make sure their ideas didn’t die in vain.
[via Jeffrey Scardino]