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On a mission to bring “proper off-the-shelf iced coffee to the people of the United Kingdom and beyond”, Jimmy’s Iced Coffee has enlisted London-based agency Interabang to help it create an outstanding packaging design and identity.
The result is a fun, cheerful branding that runs consistently from the coffee carton design to the company’s welcoming website and quirky business cards.
In addition to attractive typography and colors, Interabang has also included a witty detail in its work for the coffee brand—a small, neat mustache printed onto the back of the carton’s opening flap.
When customers hold the carton up to their faces, it would look like they are wearing a mustache—a clever reference to the liquid mustaches we get from drinking milk, coffee and some other beverages.
We think that it is small packaging details like this that make a product stand out from the competition—head over to Interabang’s website for more of their awesome branding work.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
[via Interabang]
Image may be NSFW.
Clik here to view.
On a mission to bring “proper off-the-shelf iced coffee to the people of the United Kingdom and beyond”, Jimmy’s Iced Coffee has enlisted London-based agency Interabang to help it create an outstanding packaging design and identity.
The result is a fun, cheerful branding that runs consistently from the coffee carton design to the company’s welcoming website and quirky business cards.
In addition to attractive typography and colors, Interabang has also included a witty detail in its work for the coffee brand—a small, neat mustache printed onto the back of the carton’s opening flap.
When customers hold the carton up to their faces, it would look like they are wearing a mustache—a clever reference to the liquid mustaches we get from drinking milk, coffee and some other beverages.
We think that it is small packaging details like this that make a product stand out from the competition—head over to Interabang’s website for more of their awesome branding work.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
[via Interabang]
